Target Audience
There is a clear comparison with the lyrics throughout the songs creating an american high school vibe.
This age category would be mainly around 14 - 18 years. Because the artist is in this age category herself, it helps the target audience relate to what she is singing about. In our music video, the actors will be in their teenage years set in a school enhancing the narrative of the song.
The type of fashion sense a typical teenage girl has is current, recent clothing from popular shops such as Top Shop, River Island, Miss Selfridge, Hollister and H&M. This is similarly linked with the type of music listen to as their taste is within the top charts today that are young and current that mostly contain pop, country, R&B and rap.
The artist we are using has a strong relation to girls within the teenage category makes the song enjoyable as young people can compare to their own lives. For example; going out to parties and having fun, having a strong bond with friendship and sharing gossip etc.
This age category would be mainly around 14 - 18 years. Because the artist is in this age category herself, it helps the target audience relate to what she is singing about. In our music video, the actors will be in their teenage years set in a school enhancing the narrative of the song.
The type of fashion sense a typical teenage girl has is current, recent clothing from popular shops such as Top Shop, River Island, Miss Selfridge, Hollister and H&M. This is similarly linked with the type of music listen to as their taste is within the top charts today that are young and current that mostly contain pop, country, R&B and rap.
The artist we are using has a strong relation to girls within the teenage category makes the song enjoyable as young people can compare to their own lives. For example; going out to parties and having fun, having a strong bond with friendship and sharing gossip etc.
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